Fitz's Russell Sq.

Fitz’s Russell Square – A Glamorous Cocktail Bar in the Heart of Bloomsbury

Located inside the Kimpton Fitzroy London hotel, Fitz’s Russell Square is a decadent cocktail bar that channels the spirit of the Roaring Twenties with modern London flair. With its plush velvet chairs, glittering chandeliers, and art deco finishes, Fitz’s is both elegant and indulgent—a perfect escape from the everyday. Whether you’re sipping champagne or enjoying a perfectly stirred Negroni, this Bloomsbury hideaway delivers vintage luxury with a creative edge.

What to Expect at Fitz’s

• Gatsby-Style Glamour: The bar’s opulent décor blends dark woods, jewel-toned velvet, mirrored walls, and a glittering disco ball—a dramatic setting that feels both classic and playful.
• Refined Yet Relaxed Atmosphere: Despite the grandeur, the vibe is warm and welcoming, with attentive service and a buzz of conversation among well-dressed locals and guests.
• Late-Night Lounge Feel: A soundtrack of jazz, soul, or laid-back electronica sets the tone—perfect for date nights, cocktails with friends, or a quiet nightcap.

What to Drink at Fitz’s

The cocktail menu is inventive and beautifully presented, with a mix of reimagined classics and playful house creations crafted by skilled mixologists.

• Signature Cocktails:
  • Celestial Spritz: A floral and effervescent mix of elderflower, Prosecco, and grapefruit bitters—light and bright.
  • Martinez Twist: A silky, spirit-forward sip with gin, sweet vermouth, and maraschino—a nod to classic cocktail culture.
  • Peat & Smoke: A bold drink with Islay whisky, black tea, and honey—perfect for lovers of deeper, smokier profiles.
  • The Disco Ball Punch: A group serve cocktail—fruity, boozy, and flamboyantly served in a miniature mirror ball.

Tips for Visiting Fitz’s

• Make a Reservation: While walk-ins are welcome, tables can fill up on weekends and evenings—book ahead for the best seating.
• Dress Smart: Smart casual is ideal—Fitz’s is stylish and leans toward a more dressed-up crowd.
• Arrive Early for Intimacy: The bar is especially cozy and quiet in the early evening before the post-dinner crowd arrives.
• Explore the Menu: Don’t hesitate to ask for recommendations—the bartenders are knowledgeable and happy to customize something just for you.

Final Thoughts

Fitz’s Russell Square is one of London’s hidden gems for cocktail lovers—a place where vintage glamour meets contemporary creativity. Whether you’re in the mood for a sophisticated solo drink or a celebratory toast with friends, Fitz’s offers the perfect blend of charm, craft, and atmosphere in the heart of historic Bloomsbury.